Lower prices will have a positive effect on sales
The grape season in Egypt is coming to an end and the supply of Egyptian grapes is running low. “Our…The grape season in Egypt is coming to an end and the supply of Egyptian grapes is running low. “Our supplier is one of the few who still has Egyptian grapes in his range,” explains a German importer in Dusseldorf. "And grapes from Spain are arriving and those have been selling quite well thus far."
He explains further, that the grapes cultivated in Egypt improved recently. “We have to be flexible and find creative solution to sell our stock. But we managed the situation quite well and sold our produce,” said the trader in Dusseldorf. According to the importer in the end the high prices of the Egyptian grapes had a negative influence on the demand in supermarkets.
Prices should attract the customer
It is easier for the Spanish grapes, believes the importer. “I believe that the Spanish grapes will sell better based on the prices in the supermarkets,” says the wholesaler. “The lower prices should lure the customer in to the supermarket just like the lower prices for the Egyptian grapes at the end. It is difficult to sell 500 grams of grapes for 2.49€ when a kilo of peaches is sold for only 99 cents.” The importer is sure that the favourable prices of the Spanish grapes will positively influence the sales in the supermarkets.
Seeded grapes for Eastern Europe
The seedless varieties are very popular on the German market. “We only sell the seedless varieties,” explains the importer, “However the Eastern European markets, for instance Poland, mainly used to demand seeded grapes. The Victoria grape will be in high demand in Poland when the Greek grape season begins.” Among the Germans the demand for seeded grapes barely exists.