RC Cola debuts new, exotic flavors for RCCI global bottler network
Royal Crown Cola International (RCCI) announces the availability of an array of new flavors in its b…
Royal Crown Cola International (RCCI) announces the availability of an array of new flavors in its beverage portfolio for its global bottler network.
RCCI’s expanding bottler network in emerging markets such as Africa, Southeast Asia and Latin America now has access to RC Kick cola and the RCQ Special Edition Flavors line.
These new options give bottlers an edge in markets where consumer demand for greater flavor variety is growing, broadening their sales potential.
The new flavors are additions to RCCI’s existing portfolio of beverage products, which includes RC Cola, RCQ, Upper 10, Cott Rain Energy Drink, Chadwick Bay and Ben Shaws.
RC Kick Cola combines RC Cola with the added punch of guarana, an exotic fruit that gives a natural energy boost.
Along with guarana, RC Kick Cola features an advanced blend of sugar and sweeteners to deliver a taste that stays true to the RC Cola flavor consumers know and love, but with fewer calories.
Its preformatted packaging designs can be tailored for any market and are available for 2L and 0.5L bottles, as well as 16 ounce cans.
The packaging graphics deliver shelf impact that grabs consumer attention, while the coloring and brand messaging clearly communicate the benefit of guarana and reassure shoppers that they are getting the delicious taste for which RC Cola is known.
Formulated with exotic refreshment in mind, the RCQ Special Edition Flavors line offers a mouth-watering assortment of flavors including Guava Melon, Cranberry Acai, Sicilian Lemonade and Guarana.
Each flavor’s packaging incorporates a unique creature character that identifies the specific variant to generate attention in stores and forge recognition.
